The Leonard Lake Regatta logo blends a Muskoka-inspired vintage aesthetic with contemporary design. The distressed textures and tones evoke nostalgia while the bold typography and canoe motif celebrate the regatta’s roots
A dynamic brand pattern was developed, inspired by rippling water, paddles, and nature around Leonard Lake. The pattern seamlessly extends the regatta’s identity.
These items not only unify participants but also promote the event as a cherished community gathering.
